When these four show up together, you get a badge factory disconnected from revenue. That is education as a cost center, which is the org-chart failure Module 7 will name. This stage's job is to make proficiency a field GTM can use.
Stage 02 on the record
Contact
Progress timestamps. Scores, attempts, pass.
Credential and path
Credential level, role, issue date, expiry date, serial. Onboarding path status.
Company and motion
Certified density. Workflow fired, task owner, touch outcome.
If it is not on this list, it is not a Stage 02 event yet. Community answers and partner referrals belong to Stage 03.
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