Here is where product training belongs. New customers get an assigned learning path: required courses, target dates, reminders, completion visible on the account. This replaces the ad hoc kickoff-call-and-hope model with a measurable adoption program.
It produces the leading indicator every success team wants: onboarding completion within the first N days — which your own retention data will quickly prove predicts renewal. Deadlines should nudge rather than punish; an overdue learner is a save opportunity, and the reminder rail exists to trigger the save.
The renewal predictor
Track onboarding-path completion against renewal for two quarters and you will have the retention argument that funds the whole program.