Everything in this course comes from two places: HubSpot's own Loop Marketing material and Impulse Creative's work applying it. Go to the sources. They go deeper than one course can.
Loop Marketing hub. The official playbook page: Express, Tailor, Amplify, Evolve, with tools mapped to each stage.
HubSpot introduces the Loop. The announcement. Read it for the why: buyers are everywhere except your website, and AI answers before they click.
Loop Marketing strategy guide. Implementation detail for each stage.
Loop Marketing Prompt Library. 100 prompts, 25 per stage. Use these the week after you finish this course.
Loop Marketing vs. inbound. Why the Loop is an evolution of inbound, not a replacement, and how the funnel stages map to the new ones.
Stop launching, start looping. The go-to-market view: omnichannel in an AI world, and why AI surfaces are channels now.
Ready for the inner ring? The Peerfold Loop nests education-led growth inside these four stages. Your Loop vocabulary from this course is the prerequisite.